Development done right
I just completed reading a 3 pages article on AppleInsider and this gave me a different perspective on Android. Prince McLean thinks Google created Android as a Windows Mobile killer to safeguard its own advertising and search market, not to compete with the iPhone. And he has some evidence you should check out.
Some of the things I’ve learned I could not believe. But I do trust the source. If you have the time, check out the original. But if you’re more in a rush, here is a summary for you.
Apple recently began using computers to automatically scan for the use of private application programming interfaces. The new “static analysis tools” aim to catch those who might have snuck by the approval process before, with software that bends or breaks the rules established by Apple.
AdMob is the world’s largest mobile advertising marketplace, offering solutions for discovery, branding and monetization on the mobile web. Mobile devices are a critical media platform and we are building the tools to let every business on earth leverage mobile.
Google’s purchase of AdMob Inc. will make it the Internet’s largest mobile advertising company. The AdMob acquisition will help Google enter a market on the iPhone where it has only tested the waters so far. Google began a revenue-sharing pilot program to place targeted advertising in applications in June. But Schmidt said that mobile revenue is growing faster than regular revenue, and Google wants to expand its role even further in the mobile phone space.
Way back when the iPhone OS 2.0 was announced and the SDK released, we worked on our very first iPhone App: Divine Office. It is a niche app that allows Christians to listen and pray an audio version of the Liturgy of the Hours.
What we really missed at the time was the ability to quickly post-process and analyze Apple’s cryptic reports to understand how the sales were going. Apple is not providing simple data you need, like… totals. In any given moment, to find out how many units you are actually selling, you need to go through a custom spreadsheet or a database in order to get some real data out of it, and even that way, there’s a lot of complexity to be taken care of: multiple currencies, free updates, refunds, etc.
We envisioned a web app named “App Tracker” that would basically be Google Analytics for iPhone Apps Sales, but we never managed to have spare resources to assign to the project and finally the community caught up with an impressive line up of products to serve the purpose. Here is a quick list.
MacRumors.com gathered some data a while back from various sources to determine what the potential market for a very successful paid iPhone app might be.
This is very good motivation to invest real money in both iPhone native app development and marketing :)
Here is a collection of the known sales numbers for some of the top 20 paid apps…
If you have an iPhone or an iPod Touch you know how it works. You get to the App Store, you browse around, find an interesting app, check on the reviews… purchase and boom, you have a new app on your device.
But what happens next?
There are some things to keep in mind when you submit your app to the store in order to make your app a successful one.
On April 23 the App Store reached 1 billion downloads. On Monday, the App Store for the iPhone and iPod touch served more than 2 billion downloads of software, with a half-billion in the last quarter. There are more than 85,000 applications available to more than 50 million iPhone and iPod touch customers.
As the total number of iPhone and iPod touch users continues to grow, the rate at which applications are downloaded continues to accelerate.
Game Developer Research has revealed select results of its first ever State of iPhone Game Development report, helping to illuminate the iPhone and iPod Touch game software market.
The iPhone game development market is growing, and game development projects are becoming more ambitious. Select report metrics have revealed a trend towards longer development cycles for iPhone games currently in production.
Here is a summary of the new products and updates introduced by Apple on September 9, 2009.
Contrary to the rumors, Steve Jobs did take the stage and started the presentation…
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