Market Research: iOS Digital Magazines and Content Delivery with Subscription Business Model Through App Store In-App Purchases.

In App Purchases icon

Why should we look into in-app purchases? Most of the top grossing apps in the iTunes App Store are now driving revenue with in-app purchases. Of the top 20 grossing game apps, 12 (60 percent) drive revenue with in-app purchases – nine (45 percent) of them are free apps with the only revenue source being…

iTunes Connect: now you can schedule price changes and release dates!

Now you can schedule a series of price changes for those apps that will go into effect automatically on their target dates, effectively being able to plan promotions and do some real marketing on your apps on autopilot once you’ve planned your campaign (standing ovation please!). iTunes Connect is Apple’s developers and publishers portal, which…